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This Cookie Policy explains how Flora The Gifting Studio(“Flora TGS”, “we”, “us”, or “our”) uses cookies, browser storage, and related technologies when you visit our website, explore our floral and gift collections, build custom bouquets, or place orders.
We believe in complete transparency. Flora The Gifting Studio operates locally in Karachi, Pakistan, while serving customers globally across the United States, United Kingdom, European Union, UAE, Saudi Arabia, Qatar, Australia, and Canada. We never sell your personal information or cookie identifiers. Non-essential cookies are only activated with your affirmative consent in compliance with the EU ePrivacy Directive (GDPR), UK PECR, California CCPA/CPRA, UAE Federal Decree-Law No. 45/2021, and Australian Privacy Principles.
Cookies are small text files that are stored on your device (computer, smartphone, or tablet) when you visit a website. They allow the website to recognize your browser, remember your preferences (such as selected currency, cart contents, or delivery zone), and ensure that essential features (such as secure checkout) operate reliably.
In addition to standard cookies, we may use related web storage technologies such as HTML5 Local Storage and Session Storage. These technologies store data client-side without sending it in every HTTP request header, ensuring fast page load speeds when building customized hampers or bouquets.
We group the cookies and storage mechanisms used on our website into four distinct categories:
Required for the essential functionality of our gifting boutique. These enable user account sessions, shopping cart continuity, security tokens (CSRF protection), and routing to secure payment gateways. The site cannot function properly without these cookies.
Enables personalized features such as remembering your selected currency (e.g. PKR, USD, GBP, AED, SAR, AUD), saving your custom bouquet builder state, and remembering preferred Karachi delivery time slots.
Collects aggregated, de-identified metrics on how visitors navigate our collections, load times, and checkout performance. This data helps us optimize website responsiveness and identify technical issues.
Used only with your affirmative opt-in consent to measure the performance of seasonal campaigns (such as Eid, Mother's Day, or Valentine's Day) and provide relevant floral inspiration on platforms like Instagram and Meta.
Below is an itemized inventory of the cookies and local storage tokens utilized across Flora TGS:
| Cookie / Token Name | Category | Provider | Lifespan | Purpose |
|---|---|---|---|---|
| flora_tgs_cookie_consent_v1 | Essential | Flora TGS | 12 Months | Records your granular cookie consent preferences (Essential, Functional, Analytics, Marketing). |
| flora_cart_session | Essential | Flora TGS | 30 Days | Preserves items added to your shopping bag, customized bouquet stem counts, and gift box add-ons. |
| session_token / __Host-* | Essential | Flora TGS | Session / 7 Days | Secure authentication token for customer accounts, admin dashboard access, and CSRF attack prevention. |
| flora_currency_pref | Functional | Flora TGS | 1 Year | Stores preferred display currency (e.g. PKR for local senders, USD/GBP/AED/SAR/AUD for international senders). |
| flora_bouquet_builder_state | Functional | Flora TGS (Local) | 7 Days | Temporarily preserves interactive Make-Your-Own Bouquet configurations during page reloads. |
| _ga / _ga_* | Analytics | Google Analytics | 2 Years | Aggregates anonymized visitor counts, popular floral collections, and navigation flows. Activated only upon consent. |
| _fbp / tr | Marketing | Meta Platforms | 90 Days | Measures conversion efficiency of Instagram and Facebook gifting advertisements. Activated only upon consent. |
Flora TGS is architected to respect regional privacy frameworks across key international jurisdictions:
In compliance with the EU GDPR (Art. 6 & 7), the ePrivacy Directive (2002/58/EC), and the UK PECR, non-essential cookies are blocked by default until you grant affirmative, informed consent. You may withdraw or alter this consent at any time without penalty.
Under the California Consumer Privacy Act (CCPA/CPRA) and equivalent laws in Virginia, Colorado, Connecticut, and Texas, we provide clear notice at collection and affirm that we do not sell or share personal data for cross-context behavioral ads.
Compliant with UAE Federal Decree-Law No. 45/2021 and the Saudi Arabia Personal Data Protection Law (KSA PDPL). Cookie identifiers used for overseas senders booking gifts to Pakistan are strictly processed for lawful order fulfillment and approved services.
In compliance with the Australian Privacy Act 1988 (Cth), the Australian Privacy Principles (APPs), and the Spam Act 2003, all tracking mechanisms adhere to fair collection, transparency, and accessible opt-out rights.
In addition to our interactive consent tool, most web browsers allow you to view, manage, delete, and block cookies through their application settings. Please note that disabling strictly necessary cookies may prevent cart functionality and checkout completion.
If you have any questions regarding this Cookie Policy or wish to exercise your data privacy rights, please contact our Data Protection team:
Response within 24–48 hours across global business days.
Clifton, Karachi, Sindh 75600, Pakistan.
For detailed information about how we process customer and recipient personal data, please review our full Privacy Policy →
